Luna Playground - Playable Settings

There are a number of settings related to a playable which can be edited from the App Settings page in Luna Playground.

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App Icon

The app icon is used for visual purposes only, and does not impact your playable ads directly. Simply click the icon to replace it with an image of your choice.

We suggest using your app icon here to ensure you can quickly find your app in the menu!

App Name

The app name is used to help you identify it among your others apps, and also does not impact your Playable ads directly. We suggest you aim to describe the game, but also add what differentiates that version from others you may have uploaded.
For example; "City Racer - Jungle Race".

App Store URLs

You should enter your Apple and Google Play App Store URLs for the app you are promoting with your playable ad.

These URLs will be used for two purposes:

  1. The URLs will be included in the playable versions, as required by certain networks such as Unity Ads.
  2. For attribution - please see this guide for more information.
Please press save after changing the URLs.

Provider

Here you should select the attribution platform you wish to use in conjunction with your playable ad.

The available platforms are:

Ignored creatives

The Ignored Creatives menu allows you to let Luna know which creatives on each ad network are not relevant for matching.

More information on this, as well as on the attribution setup process as a whole, is available here.

Version Settings

Version settings allow you to apply creative-level URLs to your playables, and carry out creative matching for attribution.

Version URLs

Version URLs are used to override the app-level URLs provided in the settings page (see above).

For example, if you have a separate URL for publishing your app in China, you can simply override the URL at a version level instead of creating a new app in Luna Playground.

As stated above, these URLs will be used for two purposes:

  1. The URLs will be included in the playable versions, as required by certain networks such as Unity Ads.
  2. For attribution - please see this guide for more information.
Please press save after changing the URLs.

Creative Matching

Creative matching is used as part of our attribution feature; you are able to send install events from a support MMP to Luna Playground and the creative matching allows us to determine which creative drove the events.

For more information, check out our setup guide.